Blog · · 4 min read
White Gold, Gold or Rose Gold? Choosing a Bezel Finish
In short
The finish of a G-SHOCK bezel is a plating over a brass base, so white gold, gold and rose gold bezels differ in color, not in the metal underneath or in the stones. White gold reads like steel and goes with any watch color, gold is the classic iced-out look, and rose gold is warmer and stands out against black. Choose by the color of your watch and the jewelry you already wear.
What does “finish” mean on a bezel?
On our moissanite bezels the base metal is brass, plated in the color you choose. “White gold”, “gold” and “rose gold” name the color of that plating. They are not solid gold, and the stones are the same whichever finish you pick.
White gold: the neutral choice
A white gold finish is silver in color. It looks like steel, lets the stones do the talking and works with every watch color, including bright or patterned dials.
Gold: the classic iced-out look
A yellow gold finish is the look most people picture when they think of an iced-out watch. It is at its strongest on a black watch, where the contrast is highest.
Rose gold: warmer and less common
Rose gold has a pink-copper tone. It is softer than yellow gold, pairs well with black, white and earth-toned watches, and stands out because fewer people choose it.
Black and two-tone finishes
Some designs are also offered in black, or in two-tone combinations such as white with yellow gold or white with rose gold. The finishes available for a bezel are the options on its product page.
How to make plating last
Any plating can wear with friction and chemicals over time. A few habits slow that down.
- Wipe the bezel with a soft, dry cloth after wear.
- Keep it away from chlorine, perfume and harsh cleaners.
- Do not use abrasive polishing cloths on plated metal.
- Store it apart from other jewelry so nothing rubs against it.
Bezels in the store now
Open any bezel to see the finishes it comes in.
Common questions
Is a white gold G-SHOCK bezel solid white gold?
No. On our bezels, white gold, gold and rose gold are plated finishes over a brass base. The base and stones of each piece are listed on its product page.
Does the finish change the stones?
No. The finish is the color of the plating. The stones are the same in every finish of a design.
Which finish goes with a black G-SHOCK?
All three work. Gold gives the highest contrast, rose gold is warmer, and white gold gives a steel-like, lower-key look.








